Graphic Designer

Graphic Designer

A graphic designer creates and designs graphical marketing content and media using computer software. They work through various media producing promotional materials: print, video, social media, presentations, advertising, blogs, newsletters, etc. Additionally, they develop marketing campaign concepts and deliver through multi-channel execution (print and digital).
What Responsibilities Will I Have?: 
  • Develop creative concepts for business marketing needs
  • Work through various media forms producing promotional materials
  • Knowledge of various design software tools
  • Work with communications/marketing team to execute outlined marketing strategies
  • Be aware of changes, rules and regulations to content
  • Develop new creative assets for print following established brand guidelines
  • Develop and deliver marketing campaign concepts
  • Create digital assets for website and mobile sites
  • Support design needs of various departments as assigned
  • Ensure all brand standards are followed
  • Package and label design
  • Create and maintain technical labels/instructions for all products
  • Maintain print library and requests
  • Manage all company merchandise design, ordering and vendor relations
Recommended High School Courses: 
The following high school courses are recommended: agricultural education, English, mathematics, art, design and computer skills.
Education/Training Required: 
A graphic designer should obtain an associate or bachelor’s degree in graphic design, digital marketing or other related field.
Future Job Market Outlook: 
Typical Employers: 
Graphic designers can work independently or may work for companies or organizations as well as marketing agencies.
Suggested Professional Organizations and Associations: 
  • National Agri-Marketing Association
  • American Institute of Graphic Art (AIGA)
  • Graphic Artist Guild
  • Society of Illustrators, Artists and Designers
Average Annual Full-Time Salary: 
$45,000
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Salary data is provided by the AgCareers.com Compensation Benchmark Review™. These salaries should be considered as examples and are provided for educational and exploratory purposes. The salary information provided should not be used as a benchmark. Actual salaries are influenced by numerous variables including but not limited to demographics, size and scope of the role, level of experience, qualifications, and education of the worker.